Furnishings World Information Desk on
4/17/2025
R&A Advertising and marketing, a full-service promoting company and Pyxd, Inc, the creator of PyxMagic, an AI product pictures platform, introduced a expertise partnership that streamlines the web product merchandising course of for residence furnishing retailers.
With this integration, R&A Advertising and marketing purchasers can effortlessly switch PyxMagic-generated product photographs to their R&A web sites from the PyxMagic platform. Photos are mechanically formatted and transferred to the retailer’s web site with the SKU hooked up. The picture is out there as a draft product on the web site backend, prepared for retailers so as to add extra info like pricing, tags, or classes earlier than publishing.
“Our retailers wish to current their prospects with an internet showroom that mirrors the in-store expertise, however are sometimes pressured to make use of producer photographs that will not converse to their prospects,” mentioned Kevin Doran, proprietor of R&A Advertising and marketing. “R&A is all the time evaluating new retailer applied sciences, partnering with suppliers that clear up actual buyer challenges. With this integration, R&A prospects can use PyxMagic to seize merchandise in-store, rework them into website-ready photographs and switch these photographs to their R&An internet site to finalize their product builds with simply the press of a button.”
The combination is out there now and supplied at no extra value to R&A Advertising and marketing purchasers with a PyxMagic subscription.
Remodeling the Product Images Workflow for Retailers
The collaboration is designed to streamline the time-consuming means of constructing and merchandising merchandise on-line, delivering key advantages reminiscent of seamless workflow, improved effectivity, and time financial savings.
“PyxMagic was designed with ease of use in thoughts,” mentioned Gaurav Sethi, co-founder of Pyxd, Inc. “Our answer features a cellular app that permits retailers to seize merchandise from the retail flooring and mechanically produces studio-quality, web site prepared photographs quick – with out the necessity for costly tools, technical enhancing or prolonged post-processing. The combination with R&A Advertising and marketing creates an end-to-end pictures and merchandising answer for our prospects and aligns completely with our goal of constructing cutting-edge expertise accessible and simple to make use of.”
Creating Actual Impression for Shoppers
Early adopters have already seen important advantages from the partnership. Brock Waldrop, who leads gross sales and advertising at Miller Waldrop, shared how the combination streamlined their operations. “The PyxMagic and R&A integration lowered product constructing by 4 or 5 steps, which may prevent hours whenever you’re constructing 500+ merchandise. While you account for the way a lot time is saved with out having to obtain media libraries or import SKUs, the combination hastens all the constructing course of.”
About R&A Advertising and marketing: R&A Advertising and marketing is a full service-advertising company centered on serving to the impartial furnishings retailer. Since 1984 we now have been serving to impartial furnishings and mattress retailers throughout the nation develop their enterprise via complete advertising plans and expertise tailor-made to fulfill their particular wants to present their firm a possibility to promote extra. For extra info, go to www.ramarketing.com
About PyxMagic: Pyxd, Inc was based by a crew of visible pioneers and entrepreneurs with a monitor report of delivering groundbreaking applied sciences to the retail sector. PyxMagic is an AI-based product pictures platform designed to assist retailers and producers seize high-quality photographs shortly and simply. With an intuitive net service and a free iPhone companion app, PyxMagic ensures that skilled product pictures is accessible to everybody, no matter location or experience. For extra info, go to www.pyxmagic.com
